E-Commerce Solutions
Electronic Commerce is the buying and selling of goods and services or the transfer of money over the Internet or an Intranet. This can involve stores or banking activities. Standards have been established to make the process easier and more secure.
E-commerce is the main reason a large number of Web sites exist on the Web. It has opened a whole new world for retailers, wholesalers, and other types of marketers. Those vendors range from the big guys (i.e., K-Mart, Walmart) to the smaller, lesser-known ones (i.e., individuals). In some cases, it has even made a few people very wealthy. But, for the most part, it has become another method of creating income, whether it be to make a living or just a little pocket change.
E-commerce is not slowing down. On the contrary, it is rapidly growing around the world, making for a true global economy.
There are several basic steps involved in becoming eCommerce Enabled.
Getting an Internet Merchant Bank Account
Web Hosting
Obtaining a Digital Certificate
Finding a Provider of Online Transactions
Creating or Purchasing a Shopping Cart Software
Marketing versus Selling Web Sites
Most companies with an Internet presence have a straightforward marketing site. The objective of the site is to supplement traditional marketing activities, perhaps give additional information, and generally promote the company. There is often a reluctance to give complete product details because the objective is to induce visitors to call or write to the company for more information and thus establish contact.
A selling site is different. The objective is to close the sale electronically with payment (and sometimes delivery) made over the Internet. This type of site will be designed to include comprehensive product information, as visitors will be expected to make a purchasing decision based on the information presented.